Simplifying Organizational Structures

Stan & Heidi

By Stan Rieb

Last month we noted James Emery White’s blog Ten Steps to Immediate Church Renewal and Growth (that most churches will refuse to take). As I said, I would like to highlight a couple of those points that I have seen in the churches I have been working with through Ministry Mappings, leadership trainings and pastor coaching.

Let’s take Pastor White’s first point –

Simplify your structure by putting the authority to make most decisions related to the practice of ministry in the hands of those with responsibility. Translation: let your leaders lead.”

Pastor White shared two important thoughts in that one point – simplifying structure and let leaders lead.

When I was the mayor of the very substantial community of Chugwater, Wyoming – what was not understood by some in the community, was that while their neighbor’s dog running loose may have seemed like a significant issue that I as Mayor was to address post haste, there were issues of greater significance.  We as a town had to invest in and maintain the infrastructure of the community – streets, water, sewage treatment, communication and power distribution.  You quickly learn the hazards of an aging infrastructure.

Many churches are built on an aging infrastructure.  They were designed, like the infrastructure of the town of Chugwater, for a past era or culture.  The infrastructure of Chugwater was built for a time when people had one bathroom in their house, water was relatively cheap to provide, galvanized pipe was the product of choice to deliver that water and streets were not paved because it was not that long ago that the framers and ranchers rode their horses to town.

Most church organizational structures and the documents that support them come out of the late 1940’s and early 1950’s. The post-World War II culture which highly valued nationalism and democracy, was transferred into the organizational structure of the church.  Congregationalism, business meetings, committees and board structure were valued as cultural, and then justified as Biblical norms.  To have lengthy and detailed governing documents that were iron clad and unchangeable was both Biblical and patriotic. But much has changed in the intervening years since the 50’s.  Each generation since has had differing values when it has come to such things as governance and polity.  And subsequently the application of each is justified as “the” biblical model.

The advancement of our consumer culture and the technological revolution have irreversibly altered the world, and more specifically our culture.   If our local communities are our church’s primary mission fields, with their unique cultures,  then Pastor White’s challenge is a crucial one: How can we simplify our structure so that we can “put the authority to make most decisions related to the practice of ministry in the hands of those with responsibility?” How can we embrace our identity as “sent ones?”

John Kaiser in his book, Winning on Purpose talks about policy governance, or as I call it, an Accountable Leadership Model.  It is the idea of implementing a structure that clearly defines responsibility, authority and accountability in relation to a ministries mission or purpose. The end of this is what Pastor White shared – “it lets leaders lead.”   This model includes simplifying your governing structures and documents, aligning ministries and assessing roles to fulfill the Great Commission mandate.

Here are a few questions to consider:

  • Do your organizational structures reinforce an Ephesians 4:11-13 ministry – leaders engaging the congregation in the gospel ministry?
  • Do they give ministry leaders a clear understanding of their responsibilities through job description and ministry goals aligned to the churches’ ministry goals?
  • Are those ministry leaders given the authority within the guidelines of those responsibilities?
  • Have you defined a means of accountability focused on producing effectiveness and success?

If any of this sounds interesting, I would love to talk with you and the leadership of your church about simplifying your structures to help you accomplish the purpose of reaching your community and building up the body of Christ. Contact me at stan.rieb@rmcn.org.

 

Sharing Christ with Halloween Costumes

On Saturday, October 17th of this year we sponsored a free kids Halloween Costume Exchange for our community. We had three goals in mind and all were met. First we desired to reach out to the needy in our community and of the nearly 100 people who participated, most were needy. One young mother told us, “If you had not done this, I would not have been able to have a Halloween with my daughter this year.” That was heart-warming.  And only three families were involved with any church.

Our second goal was to advertise our church. We are two miles west of town and few people pass by our church regularly, so this put us on the map for those who attended.  We gave each family a bag filled with church and children’s ministry information, a fun gospel tract about Halloween and provided cookies for the kids.

And our third goal was to use this as a bridge event into our trunk or treat outreach being held at the county fairgrounds on Halloween. This is an event where several churches combine resources to reach out to the community.  Caring believers load their trunks with candy and then give it away as children walk by.  Several use innovative object lessons to communicate the good news to the children. Last year there were an estimated 3000 kids participating in trunk or treat.

The preparation for the costume exchange was minimal and it cost us about $100 to purchase 30 Halloween costumes.  In fact, we had costumes left over.  Our children’s ministry staff did all the preparations and ran the event.  We are looking forward to doing it next year again, two Saturdays before Halloween.  We are grateful God blessed us with a successful event and an opportunity to meaningfully share Christ’s love with the participants.

Pastor Mike Lundberg
Church on the Hill
Montrose, Colorado

New Pastors

We would like to welcome two new pastors to churches in the Rocky Mountain Church Network.

Jeremiah Krieger and his wife, Samantha
Jeremiah Krieger and his wife, Samantha

In late June 2015, First Baptist Church welcomed Jeremiah Krieger as its new pastor. Jeremiah Krieger graduated from Dallas Theological Seminary in Spring 2012 with a Master’s in Theology (ThM) in Pastoral Ministries. He served for over two years as the pastoral intern for Lake Cities Community Church in Rowlett, TX, preaching and teaching God’s word and spearheading strategic outreach events.

Jeremiah is passionate about helping the Church apply God’s word and live on mission in their everyday lives. Prior to serving at Lake Cities, Jeremiah and his wife Samantha served in the marriage and outreach ministries at Watermark Community Church in Dallas. Jeremiah and Samantha have four children: John (7), Rebekah (5), and Hannah (3) and William (2).

 

Jeff Giles and his wife, Pam
Jeff Giles and his wife, Pam

Jeff Giles was installed as the Pastor at Golden Prairie Baptist Church, Burns, Wyoming on September 20th. Jeff is not a newcomer to the Rocky Mountain Church Network. Jeff served as the Associate Pastor at Calvary Church in Longmont for over 18 years.  He and his wife, Pam, then served with Pioneer Ministries as a Global Partnerships Resource Specialist for nearly two years before returning to Colorado.  Jeff was then asked to serve as the interim pastor at Golden Prairie Baptist Church before being called to serve as the permanent pastor.

 

 

 

Virtual Learning Community

Crucial ConversationsLeadership Learning Communities are a vital way of engaging in thoughtful and strategic conversations about church health, personal leadership skill development and effective Gospel ministry engagement.  The Virtual Leadership Learning Community (VLLC) breaks down the barriers of distance and time management that might make attending one of the area LLC’s difficult or impossible. The best way to experience the VLLC is to have a computer with a video camera, a headset and relatively high-speed internet connection.

Our next virtual meeting will take place on December 2 at 9:00am.  We will be covering a great book, Crucial Conversations: Tools for Talking When Stakes Are High by Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler

When stakes are high, opinions vary, and emotions run strong, you have three choices: Avoid a crucial conversation and suffer the consequences; handle the conversation badly and suffer the consequences; or read Crucial Conversations and discover how to communicate best when it matters most. This wise and witty guide gives you the tools you need to step up to life’s most difficult and important conversations, say what’s on your mind, and achieve positive outcomes that will amaze you. You’ll learn how to:

  • Prepare for high-impact situations with a six-minute mastery technique
  • Make it safe to talk about almost anything
  • Be persuasive, not abrasive
  • Keep listening when others blow up or clam up
  • Turn crucial conversations into the action and results you want

Whether they take place at work or at home, with your neighbors or your spouse, crucial conversations can have a profound impact on your career, your happiness, and your future. With the skills you learn in this book, you’ll never have to worry about the outcome of a crucial conversation again.

Steps Toward Health that Most Churches Won’t be Willing to Take

Church healthBy Stan Rieb, Executive Director

James Emery White is one of my favorite authors/bloggers when it comes to connecting the church to the current culture, thus the name of his blog – Church and Culture (http://www.churchandculture.org). It is one of a few blogs and podcasts that I think every pastor should subscribe to or regularly review. I will share some of the other significant communicators in future blogs.

This morning’s blog – Ten Steps to Immediate Church Renewal and Growth (that most churches will refuse to take) – speaks to the issues that I see in many churches I work with.

Here are those steps Ten Steps to Immediate Church Renewal and Growth (that most churches will refuse to take):

  1. Simplify your structure by putting the authority to make most decisions related to the practice of ministry in the hands of those with responsibility. Translation: let your leaders lead.
  2. Hire young, platform young, program young. Why? You attract who you platform, and most churches are growing old.
  3. Become more contemporary in terms of music and graphics, décor and topics, website and signage. It’s 2015. Really. You can check.
  4. Stop preaching and start communicating. There’s a difference.
  5. Shift the outreach focus away from the already convinced toward those who are not. It’s called the Great Commission.
  6. Prioritize your children’s ministry in terms of money and staffing, square footage and resources. Do you really not know, after all this time, that the children’s ministry is your most important ministry for outreach and growth?
  7. “It’s the weekend,
  8. Help everyone find their spiritual gifts and then help them channel those gifts toward ministry.
  9. Target men. Get the man, you tend to get the family.
  10. Proclaim the full counsel of God without compromise or dilution. All you get with a watered-down message is a watered-down church. And a watered-down church has nothing to offer the world it does not already have.

The question is why do so many churches refuse to address the fact that they are plateaued and declining in attendance. More significant than the attendance numbers is the fact that there are very few indicators that many of these churches are interested in being obedient to the Great Commission.

After looking over these 10 steps:

  • Which steps resonate with you in your current ministry environment?
  • Which steps touch a nerve, causing you concern?
  • Can you think of other steps that a church in need of renewal and growth might want to consider?

Over the next couple of blogs I would like to address my understanding of some of the points that Pastor White addresses in this post.

9-Point Church Website Health Checklist

Church Websites Have Come a Long Way in a Very Short Time

website healthIt’s easier than ever to put up an attractive, welcoming website even if you aren’t a designer.

But if your church is like many others, chances are once the website is up; you don’t spend a lot of time on it.

That may be a mistake. Websites get stale, things break, or sites crash. If you don’t have regular website upkeep built into your weekly routine, those problems can go unattended to the detriment of your visitors’ experience, or perhaps even your reputation.

I recently visited a ministry website that had been infested with malware. Sitting at the top of the home page was a very inappropriate message for all to see. Definitely not a great first impression!

Your website sets the first impression for an increasing number of potential new visitors to your church.

Why wouldn’t you want to maintain it with the same care you put into your worship service and building upkeep?

Here’s a quick, but by no means exhaustive list of things that should be looked at on a regular basis:

mobile responsive1. Mobile Friendly: This aspect of church web design has rapidly become one of the most important considerations for any website.

Even if you aren’t a techie, chances are a significant cohort of your congregation and potential website visitors are.
Since Google has recently announced it will reward mobile friendly sites with higher rankings in mobile search, it makes sense to ensure your church or ministry website is up to date.

Here’s a handy tool you can use to determine if your site is mobile friendly.

2. Location, Service Dates and Times: This is a huge one for churches! A 2012 survey by Grey Matter Research discovered that “checking location and service times” was by far the number one reason people visited a church website.

At the very least you should have the service times displayed in the footer of every page on your website. Consider adding it to the header as well.

And since it’s relatively easy to embed a Google map on your website, there’s no reason not to have a page that displays a map to your location.

3. Most Visited Pages: Since we’re talking about frequently visited pages, here are some more results from the study quoted above…

Reasons people go to a church’s website:
  • Check to see the times of services: 43%
  • Check what activities are offered: 29%
  • Look for a map or directions to the church’s location: 28%
  • Watch streaming video: 26%
  • Listen to streaming audio: 26%
  • Check to see what the church’s religious beliefs are: 22%
  • Request prayer: 18%
  • Downloading a podcast: 15%
  • Checking what denomination or group the church belongs to: 15%
  • Send a message to the pastor or leader: 12%
  • Post on a bulletin board or forum: 5%

Check any of the pages above that are also on your website. Better yet, set up Google analytics on your site to get firsthand information about your website visitors’ habits.

Use those insights to create a better user experience.

4. Forms working properly: This one hits home!

Our website recently experienced a loss of functionality on our contact forms. I had set up a very robust system that allowed messages to pass to specific individuals instead of all being routed through the church office.

Unfortunately, one of the forms began to malfunction, which meant some messages weren’t getting through.

I was able to create a workaround until I get the functionality restored, but the thought that even one person’s message didn’t get through is unnerving, to say the least.

5. Page speed: Along with mobile friendliness, this is a heavily weighted factor in the search engines. And user experience is greatly diminished if your pages are slow to load.

The good news is there are some fairly easy fixes, like installing caching functionality (if you have a WordPress site, it’s even easier), optimizing image file size, and using a Content Delivery Network (CDN) like CloudFlare to help up your site’s load speed.

Here is a free tool you can use to check and diagnose your website’s load time.

above-the-fold6. Most Important Content Above the Fold: Those of you that still remember newspapers know that “above the fold” refers to the part of the paper visible when it’s folded in half widthwise. Newspapers typically put their most attention grabbing images, headlines, and stories above the fold.

The takeaway for your website is that whatever is taking up space on your viewer’s screen when your site first loads should grab the visitor’s attention. Many churches, including my home church have a sliding carousel or “slider” as the first element the viewer sees.

Some recent web usability studies indicate that sliders aren’t always the best way to promote your most important messaging, especially if you want them to take a specific action, like clicking a link. Consider replacing the slider with a static image and see if you get an increase in engagement.

7. Easy to Read Events Calendar: Many events calendars I see on church websites are cluttered, confusing, and overly complicated.

Google Calendar is a great tool, but it’s not the most elegant looking thing.

Consider using a grid or poster board layout for your calendar and then solicit feedback to see if your members like it better.

8. Timely Calendar Updates: Just as bad as a confusing calendar is one that isn’t updated in a timely fashion. Ideally updates should happen as soon as an event date is set.

At the very least you should update your calendar and events listings by midweek. That way, any announcements that refer to upcoming events can be acted upon when necessary.

It’s also a good idea to have more than one person capable of updating the events or calendars or have an automatic update capacity, so you’re not dependent on a single person.

Really, human redundancy or cross-training on website tasks is always a good idea, as long as everyone remains in the loop about who’s doing what.

seo9. On page SEO: SEO may sound intimidating, but it doesn’t have to be when it comes to a church context. SEO is a skill and expert SEOs are very much in demand, but there are a host of things you can do within your website to help you stand out in local search.

We mentioned image optimization above in the context of improving site speed, but there are also ways to optimize images for search, such as including appropriate alt tags.

You should also think about your page titles and urls, as well as your tags. If you don’t know what that means, there are plenty of resources you can find by googling “on-page seo.” Moz.com is one of my favorite sites to learn seo.

And if you have a WordPress site, I HIGHLY recommend getting the Yoast SEO plugin (formerly WordPress SEO). There’s a paid version, but the free version is quite robust and you can really improve your site SEO in a matter of minutes just by following the instructions in the plugin settings menu.

Well, that was quite a bit of material for our first blog post!

In the coming weeks I’ll be providing regular posts on church and ministry marketing. If you have a question you’d like answered, feel free to email me at andy@daybydaymarketing.com

Andy Catsimanes
Andy Catsimanes is a marketing strategist, WordPress professional, and direct response copywriter. Connect with Andy on Linked In, or Follow DayByDay Marketing on Facebook

Oikos Seminar September 24

OikosWe are excited to announce that something new is on the horizon with “OIKOS” and we can’t wait to tell you about it.  We are going to “let the cat out of the bag” on Thursday, September 24th at 10:30 am (Eastern) during a FREE Online Training by Tom Mercer.

REGISTER NOW!

Tom introduces The NEW Oikos Strategy for Church Growth and will teach us the 7-Steps to turning your members into promoters to assist your church in growing exponentially. These steps will give your congregation the tools needed to become raving promoters of the gospel and your church.

His guest Chad Thibodeaux, President of RadiusImpact Consulting will be on hand to give us some insight on how churches that are plateaued and declining can see an increase in attendance, giving, and salvations this fall and holiday season as well.

FREE BONUSES:

BONUS #1: Just for signing up we are going to give you Tom and Chad’s eBook, “The Common Sense Guide to World Change.”  This resource will explain the principle that brought 95% of all believers to Christ and give you a tool to assist people in creating their “God story.”

BONUS #2: Be sure to show up on time on September 24th as you will receive an assessment tool that you can use to evaluate your membership and learn whether they are merely “consumers” or “promoters.”

During the webinar there are 2 other “Surprise Bonuses” we are going to roll out as well because we want to adequately resource you and your church to reach more people.  Can you tell we are excited??  We hope you are as well!

This is a FREE Webinar so feel free to invite your entire staff and ministry team to join us.

REGISTER NOW!

After registering, you will receive a confirmation email containing information about joining the webinar.

Make it a great day and we’ll see you on September 24th at 10:30 am Eastern Time.

Stan Rieb and the entire RMCN Team

Calvary’s 60th Anniversary

Cc-F7ccrobmax8D2aZv92E09e4jdIMkDA8prikxKNTgCalvary Church is celebrating their 60th anniversary this year.  Their big celebration was on August 23 at the church at their annual Fam Fest picnic, where they welcomed over 450 people.  Doris Ballard attended as the only person who has been a part of the Calvary family since it started in 1955.  It was a wonderful time of fellowship and excitement to remember all that the church has done in the name of Christ and looking forward to what God has in store for Calvary in the future.  At Fam Fest, 10 people were baptized surrounded by their friends and family.  Since it began, 910 people have publically dedicated their life to Christ through baptism at the church.  Following the baptisms, all of Calvary’s pastoral and worship staff took a turn in the dunk tank and the kids enjoyed playing in bouncy houses and on water slides.  Fam Fest proved to be a great time for people to relax and have fun before the start of a new school year.

Calvary’s 60th anniversary celebration continues through December with a big Thanksgiving meal in November and a performance of Handel’s Messiah on December 18 and 20.  Those from other churches and the community are invited to join the Worship Choir and participate in the Messiah performance as a way to bring the whole community together to be centered on Christ for the Christmas season.  As the year continues, Calvary will continue to celebrate their diamond anniversary and 60 years of engagement as they prayerfully and earnestly look forward to what’s next for the Calvary Church family in the coming years.  As the church continues to grow in the future, their goal is to remain a Bible-centered community of believers who believe they are broken people being made new in Jesus, overflowing with gratitude, and poured out for others.

Bible Jeopardy

I am a Jeopardy junkie!  Like many, I enjoy watching to see if I can get the response before the contestant on TV.  I am amazed with the trivia that is stored away in my brain. Mind you I may not be able to recall where I left my cell phone ten minutes ago, but tell me  “From Middle English for “to chop”, it means to bargain over a price” and instantly I know “What is haggle?”

I remember in the early 80’s the board game Trivial Pursuit swept the country turning Saturday night social gatherings into intellectual battle grounds to crown queens and kings of trivia. I loved that game because I seem to be full trivial thoughts.

Hey here is some trivia from Wikipedia to occupy some your dormant brain cells: “The ancient Romans used the word ‘trivia’ to describe where one road split or forked into two roads. Trivia was formed from tri (three) and via (road); therefore, literally meaning ‘three roads’. It is speculated that road splits or ‘trivia’ were resting places where travelers paused to have small talk before continuing on their separate ways. Hence, the modern word ‘trivia’ evolved from a literal meaning.”

The title of a book by Logan Pearsall Smith –Trivialities, bits of information of little consequencecaptures the concern for trivia.  Trivia is information or knowledge of little consequence or difference.  It is information that does little to “form” or change the person. I would think that few would argue with the thought that Jesus intended the Gospel to be transformational, not merely informational.

Let’s do a little math – let’s say the average sermon lasts 30 minutes (I know many of you want to go to that church), and the really spiritual Christians make sure they go to a 45 minute Sunday School class (so that they can get to the deep truths of the Word of God discussing the real meaning of Greek and Hebrew words that the pastor refuses to get to in his milk toast 30 minute sermon).  Add to this another 15 minutes of teaching or discussion that we might get in our small group study – we don’t have high expectations here because we all understand that these groups are focused on relationships.  So in the average week we might have as high as one and half hours of bible study. In a year that would be 73 hours gathering information, and this does not account for the time spent in personal bible study. Multiply this by the 20, 30 or 40 years of following Jesus and being a faithful church member. That is 1,460, 2,190  and 2,820 hours … you get the idea – that is a lot of information.

Listen to the words from one of the best Sunday School teachers ever:

“If I speak in the tongues of men and of angels, but have not love, I am only a resounding gong or a clanging cymbal. If I have the gift of prophecy and can fathom all mysteries and all knowledge, and if I have a faith that can move mountains, but have not love, I am nothing.” 1 Corinthians 13:1–2 (NIV84)

Another version puts it this way…  “If as a child I was always the first to raise my Bible during the Bible drill and give the right answer, but have not love for others, I deserved the disdain of all the other students and the title Bible nerd. If I have the gift of superior knowledge and get giddy when I hear someone mention the imperfect aorist tense of the Greek verb, but have not love, I might win at Bible Jeopardy but I am nothing like Jesus.” SRV – the Stan’s Revised Version which I admit is not very scholarly.

As we work with churches that are plateaued or declining one of the most fundamental and foundational missing ingredients is a love for the lost in their own communities. Matthew wrote of Jesus, “When he saw the crowds, he had compassion on them, because they were harassed and helpless, like sheep without a shepherd.” Matthew 9:36 (NIV84)

So how can we move away from preparing the people of our churches for Bible Trivia?

First, pray, seek and plead for the Spirit of God to do His work of leveraging information into transformation in your and others’ lives (John 16).

Second, recognize that information and longevity do not always equal discipleship (John 14:9).

Challenge your own (it is that log-in-your-eye thing) and other professing believers’ un-Christ-like behaviors, conversation and attitudes, of course in love (Hebrews 10:24, Gal 6:1).

Let’s begin with these, but can you think of others?

Oh and by the way, what is the Jeopardy question to this answer: Category: Names that are verbs. The Answer: Mr. Martindale, or what he might do if he likes you.